For every website driving traffic is very important. You can now do this through Pinterest. But before you begin any process, just remember that placing your website on a good hosting platform is very important. Hence space must be booked from a good hosting provider and you should always read reviews before you hop on a hosting provider. If you’re on a budget is why The Hosting Institute has a perfect guide on how to find free hosting.
The following are the various ways with which you can now drive traffic from Pinterest to your website.
Creating pins which would direct valuable resources
With the changes that Pinterest has made, it actually focuses mainly on the valuable sources and blog posts rather than mere images. So, it is important for all businesses to have their own blogging component in order to get more visitors.
Aim to increase followers and reach
Though having a greater number of followers is essential it might not be that important. Some sites might have a smaller number of followers and yet their traffic would be much higher when compared to the sites which have thousands of followers. The main key to be followed is that you need to concentrate on creating pins which would reach to the non-followers too on Pinterest. In order to attract your core audience, you need to post relevant pins.
Usage of relevant keywords in board names
Always make sure to have relevant titles for your pins. It’s the best way to get your pins to be shown over the user’s home page in picked up for you.
Make use of a greater number of keywords in the description of pins
Unlike other social networks, Pinterest mostly concentrates on providing discovery tools whether it is for your information or inspiration. It actually acts like a search engine wherein you can search about a particular place or ways with which you can now plan your wedding in the most appropriate way and more. So, it is important to see that you have used a minimum of 2-3 keywords in the description of your pins. You can even use these keywords in different pins so that you can increase the chances of getting more engagement and ranking too.
You can make use of the guided search in order to see what kind of keywords people use over the Pinterest search engine. You can get the keywords for pin description through this way.
Increase engagement and Repins
The search engine in Pinterest would consider the number of repins which you might have received within a particular period of time in order to provide number one rank for particular keywords which you have used over the Pinterest. Your rank would also depend on the repinners. If they are active users of Pinterest you will be ranked higher and vice versa.
Joining group board
Joining boards is a great idea with which you can now increase more traffic to your page while you can expose your pins to a greater number of people. More than one contributor would be there in a group board. The contributors can add pins to their boards while the boards can have their own guidelines to be followed. By joining these boards, you would be able to reach thousands of people especially if you are new to Pinterest.
Go for rich pins
The rich pins are nothing but they provide extra details about your pins with which your pins would stand out over the Pinterest feeds. These can be found for articles, movies, recipes, products and a lot more. Through these rich pins you can now increase the chances of your information being noticed and they might even click on it. Another benefit which you can enjoy is that the Meta description of the articles with rich pins can never be changed for the reposts made by other users.
Compared to Facebook, the half-life of clicks is very long and particularly when you have good content. But it is important for you to pin on a daily basis so as to increase more traffic. You can actually post mixed pins which would be useful to your users which might end up leading to your website too. You can even enjoy being followed by an increased number of followers over a period of time that is possible when Pinterest would reward you with these for pinning consistently.
Generally, it would be really hard to have more followers but Pinterest can now pay off to those who are able to pin consistently by taking their valuable time. If you are able to create great pins and provide good resources you can see the increase in the number of followers especially if you can manage it for a year. If you wish to get more traffic then you may need to pay for the promoted pins.
Through these ways, you can now increase your traffic to a great extent from Pinterest.